Haters Love Too

Website featured in FFW Magazine 🇧🇷 and Sixxx.pm Magazine 🇩🇪: built a fashion-forward digital storefront with smooth transitions and clean typography.

Category:

Pixel-Perfect Atelier E-commerce Web Design.

Client:

Haters Love Too

Duration:

6 – 7 Weeks

Location:

SĂŁo Paulo, Brazil

Problem Statement

The challenge was to translate the brand’s raw, avant-garde essence into a digital experience, expanding its reach beyond physical circles and connecting with a broader, global audience without losing its identity. My approach was to design a website that breathes the brand’s core, raw, elegant, and defiant. I focused on crafting visuals and interactions that reflect its founding message, a celebration of contrast, individuality, and disruption.

Solution

The solution was a fully custom no-code website, built pixel by pixel, integrated with a responsive e-commerce platform, where every element was intentionally placed to echo the brand’s spirit, creating an online presence as visceral and handcrafted as the pieces themselves.

Imagery

The imagery features studio-shot photographs combined with avant-garde, brutalist, and sophisticated components that embody the brand’s aesthetic. These components evoke feelings of boldness, intrigue, and refined rebellion. The color palette was carefully selected to respect accessibility standards while staying true to the brand’s visual identity.

Result

This approach helped the brand reach a wider audience, significantly increasing its visibility and strengthening its global presence. As a result, sales grew by 80%, successfully bringing the brand’s unique identity to life on an international scale.

Woman B&W

Website featured in FFW Magazine 🇧🇷 and Sixxx.pm Magazine 🇩🇪: built a fashion-forward digital storefront with smooth transitions and clean typography.

Category:

Pixel-Perfect Atelier E-commerce Web Design.

Client:

Haters Love Too

Duration:

6 – 7 Weeks

Location:

SĂŁo Paulo, Brazil

Problem Statement

The challenge was to translate the brand’s raw, avant-garde essence into a digital experience, expanding its reach beyond physical circles and connecting with a broader, global audience without losing its identity. My approach was to design a website that breathes the brand’s core, raw, elegant, and defiant. I focused on crafting visuals and interactions that reflect its founding message, a celebration of contrast, individuality, and disruption.

Solution

The solution was a fully custom no-code website, built pixel by pixel, integrated with a responsive e-commerce platform, where every element was intentionally placed to echo the brand’s spirit, creating an online presence as visceral and handcrafted as the pieces themselves.

Woman B&W

Imagery

The imagery features studio-shot photographs combined with avant-garde, brutalist, and sophisticated components that embody the brand’s aesthetic. These components evoke feelings of boldness, intrigue, and refined rebellion. The color palette was carefully selected to respect accessibility standards while staying true to the brand’s visual identity.

Result

This approach helped the brand reach a wider audience, significantly increasing its visibility and strengthening its global presence. As a result, sales grew by 80%, successfully bringing the brand’s unique identity to life on an international scale.

Website featured in FFW Magazine 🇧🇷 and Sixxx.pm Magazine 🇩🇪: built a fashion-forward digital storefront with smooth transitions and clean typography.

Category:

Pixel-Perfect Atelier E-commerce Web Design.

Client:

Haters Love Too

Duration:

6 – 7 Weeks

Location:

SĂŁo Paulo, Brazil

Problem Statement

The challenge was to translate the brand’s raw, avant-garde essence into a digital experience, expanding its reach beyond physical circles and connecting with a broader, global audience without losing its identity. My approach was to design a website that breathes the brand’s core, raw, elegant, and defiant. I focused on crafting visuals and interactions that reflect its founding message, a celebration of contrast, individuality, and disruption.

Solution

The solution was a fully custom no-code website, built pixel by pixel, integrated with a responsive e-commerce platform, where every element was intentionally placed to echo the brand’s spirit, creating an online presence as visceral and handcrafted as the pieces themselves.

Woman B&W

Imagery

The imagery features studio-shot photographs combined with avant-garde, brutalist, and sophisticated components that embody the brand’s aesthetic. These components evoke feelings of boldness, intrigue, and refined rebellion. The color palette was carefully selected to respect accessibility standards while staying true to the brand’s visual identity.

Result

This approach helped the brand reach a wider audience, significantly increasing its visibility and strengthening its global presence. As a result, sales grew by 80%, successfully bringing the brand’s unique identity to life on an international scale.

Projects

Works (05)

“Attractive things work better.” - Don Norman in The Design of Everyday Things

“Attractive things work better.”

Design Philosophy

FAQ (07)

Design is not just what it looks like and feels like. Design is how it works. - Steve Jobs

Design is how it works.

Defining expectations through strategic
alignment and honest answers.

FAQ.